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The Business End of the Lens

A Facebook Group that fosters the concept of Community Over Competition.

The Business End of the Lens was designed to be a photography mentorship group with a focus on Community over Competition. We are comprised of photographers of all genres, styles, status, and skill levels.

Members include hobbyist, side hustlers, full time professionals, and even renowned educators.


It is our hope to educate, inspire, and motivate photographers from all over the world. to achieve their goals.



Power in Numbers

30

Programs

50

Locations

200

Volunteers

Project Gallery

© 2025 by Johnny Guerrero | Magnolia Gruene Photography

New Braunfels, Texas

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